Adidas has revealed the official match ball that will be used during the final stages of the 2026 FIFA World Cup.

Benito's soccer-inspired silhouette gets a high-visibility makeover just in time for the 2026 World Cup Final weekend.

The Round of 16 is shaping up to decide the eight teams advancing at the 2026 World Cup and teams are learning which ball they might be using one the semifinals and final roll around. The adidas Trionda is

Mexico are out. A World Cup round-of-16 clash for the ages at the sport’s most storied stadium saw 10-man England squeeze past the co-hosts last night.

It was previously worn by the musician and designer at a Louis Vuitton runway show.

German sportswear giant Adidas is benefiting from multiple structural growth drivers that should last well beyond the near-term boost offered by the ongoing FIFA World Cup , according to analysts at UBS.

When Rick Owens announced that he was ending his partnership with Adidas back in 2017, it felt like the end of an era. The collab had begun four years earlier and quickly became one of the most influential designer-sportswear linkups out there.

World Cups only come around once every four years, so I needed no convincing to test out the official match ball – the adidas Trionda Pro.  Since 1970, adidas has produced some iconic

Benito's latest signature silhouette merges mid-2000s track aesthetics with iconic F50 football boot heritage.

The 2026 World Cup features an intense rivalry between Adidas and Nike. Adidas holds an edge in soccer while Nike aims to connect across a wider cultural landscape.

Adidas has shifted its global media agency business, reportedly worth $512m, following a competitive pitch, that included Omnicom Media Group, WPP and Publicis Groupe, in the final pitch.